Our history


Les Rideuses is a brand created by Juliette, inspired by our four years spent in Mexico and Argentina discovering the most beautiful surf spots while traveling in a VW T2 Combi. Our mission is to shine a light on women in board sports by creating inspiring and functional clothing and accessories.

We are convinced that women have their place in board sports and it is for this reason that we have decided to focus our art on them. We moved to the Landes in 2021, where we produce most of our products.

At Les Rideuses, we strive to have an ethical and inclusive approach by using local or international ethical sources for all our clothing. We also minimize our environmental impact by choosing sustainable materials and looking for ways to reduce our carbon footprint.

We are proud to represent women in boardsports and hope to inspire girls who ride through our unique designs and our commitment to ethics and the environment.

An eco-responsible brand

With us, sustainability is our top priority. As a surf/skate apparel, accessories and poster company, we are aware of the impact we have on the environment and our mission is to lead the charge for sustainability in our industry.

We are proud to say that 90% of our items are made locally in the Landes, from GOTS certified organic cotton for clothing. We only work with WRAP/fair trade certified manufacturers, and our products are mostly made in our workshop.

All our silkscreen prints are made by hand with water-based ink in our Landes workshop. We are also responsible for the creation and printing of our entire stationery collection, all in our workshop.

We realize that we still have a long way to go to reduce our environmental impact, but we are committed to finding ways to make our industry a more sustainable place.